BRAND PARTNERSHIP & CUSTOM PRODUCT DEVELOPMENT
The Spirit of Adventure candle series that emerged out of this special partnership between Ethics Supply Company and True Myth wine is an ode to the indomitable human spirit. Rooted around products that are adventure inspired, ethically made and founded with passion for quality and great design, Ethics Supply Company proved to be a symbiotic match with True Myth wines. The partnership arose out of mutual brand respect and love of the Ralph Waldo Emerson quote that is on the wine bottles, “adopt the pace of nature. her secret is patience.” It naturally evolved in to a custom candle series, featuring the butterflies from the wine labels and quotes from some of the great naturalists and adventurers in history. The butterflies represent a metamorphosis from the mundane to the magnificent which is what both brands deliver for the consumer by coming together. This is a true tribute to the artistry, courage & determination that is found in each one of us.
+ Partnership Management
+ Product Development Collaboration
+ Visual Asset Development